https://lapiymarketing.ca/blog/ Digital marketing insights for service-based businesses in Vancouver and across Canada. en-ca Wed, 10 Jun 2026 00:00:00 GMT https://lapiymarketing.ca/blog/seo/digital-marketing-for-small-business/ https://lapiymarketing.ca/blog/seo/digital-marketing-for-small-business/ Wed, 10 Jun 2026 00:00:00 GMT Most small businesses are told digital marketing is low cost and low effort. The cost part can be true. The effort part is not. Here is a framework that actually works. https://lapiymarketing.ca/blog/seo/how-does-local-seo-work/ https://lapiymarketing.ca/blog/seo/how-does-local-seo-work/ Tue, 09 Jun 2026 00:00:00 GMT A plain-English breakdown of how local SEO actually works: relevance, distance, and prominence, and the keyword and backlink basics to get started.