Meta Ads

Meta Ads Agency in Vancouver

Put your business in front of the right people on Facebook and Instagram. We build Meta Ads campaigns for Vancouver service businesses that generate qualified leads at a cost that makes sense, and you own every account.

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Overview

What Are Meta Ads?

Meta ads refer to Facebook, Instagram, Threads, and WhatsApp advertising. They're visual images, videos, or GIFs that you pay to have shown to people while they're using one of those platforms.

What Our Meta Ads Service Includes

  • Strategy based on data with timelines and clearly marked goals
  • Full Meta Business Suite, Ads Manager, and conversion tracking setup so the data you're seeing is accurately tracked
  • Campaign build, targeting, ad copy, and creative assets built for your goals
  • Monthly or bi-weekly reporting that's clear and easy to understand
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Meta Ads for Vancouver service businesses, Lapiy Marketing
Fit

Are Meta Ads Right For My Business?

Good for volume, requires follow-up capacity

Meta Ads drive a lot of volume, but the quality of leads is variable. A good campaign can bring in 20 to 40% qualified leads, meaning you'll sort through some junk. That's inevitable. The good news: the more conversions we get, the more data feeds back into Meta, and qualified lead percentage increases over time. You need the bandwidth to follow up with all of them.

Not a fit if you can't handle volume

If you don't have the capacity to follow up with a large volume of leads, Google Ads may be a better option. Google Ads is generally more expensive, but it delivers higher-intent leads in lower volume, which is easier to manage.

Good fit Not ideal Capacity to follow up Visual product or service $750+/mo ad budget Wants volume of leads No follow-up capacity Needs very high intent Under $500/mo budget
Pricing

How Much Do Meta Ads Cost?

Flexible daily budgets, but minimums matter

You set a maximum daily budget, anywhere from $1/day to $10,000/day. Meta averages spend over the week. For a local service-based business, $25/day ($750/month) is the absolute minimum we've observed to produce measurable results. Below that, the data is too thin to optimize from.

Ad spend is separate from our fee

Ad spend is paid directly to Meta. Our management fee is separate and flat, not a percentage of spend. See how we price Meta Ads engagements on our pricing page.

Pricing is custom-quoted From $2,250/mo total Custom Ad spend paid directly to Meta $750 min ad spend + $1,500 management fee
Timeline

How Long Until I See Results?

Setup takes 3 to 5 business days from scratch

If you're starting with no Meta Ads account and no conversion tracking, it takes 2 to 3 business days to get everything configured correctly, plus another 2 to 3 days to write ad copy and build creatives.

First conversions within days of launch

Once the campaign launches, expect conversions within 2 to 3 days. Rough rule of thumb: 1 to 2 weeks before results roll in from scratch, 2 to 4 days from a good foundation. See exactly how we work with clients on our How We Work page.

Day 1 Week 1-2 Month 1 Month 2+ Live Learning phase Optimization Scaling
Common Questions

Meta Ads. FAQs

Are Facebook and Instagram ads worth it for service businesses?+
Yes, when managed properly. Meta Ads excel at generating volume from people who fit your target customer but aren't actively searching yet. The key is sharp targeting, proper conversion tracking, and the capacity to follow up with a high volume of leads, since lead quality is more variable than Google Ads.
What is the minimum budget for Meta Ads?+
For a small local service business, $750/month ($25/day) is the floor we've seen produce measurable results. Below that, the data is too thin to optimize from. We'll give you a realistic estimate based on your specific market and goals.
Do you write the ad creative?+
Yes. Ad copy, hooks, and creative direction are included. We can produce creative from scratch or work with assets you provide. Strong creative is often the biggest performance lever on Meta.
Who owns the ad account and pixel data?+
You do. Your Meta Business Suite account, pixel, and audience data are always in your name. You retain full access at all times.
How do I know if my Meta Ads are working?+
We set up conversion tracking before launching any campaign so you can see exactly which ads drove leads and what each one cost. You get monthly or bi-weekly reporting in plain language, and you have direct access to your Ads Manager to check numbers anytime.
From the Blog

Meta Ads resources

In-depth guides on Meta advertising coming soon. In the meantime, explore our full blog for digital marketing resources.

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